This wine bottle was one of my researches for a wine label project. This bottle stands out of Dan Murphy’s shelve for me because of the color and the shape of the label. It is very different to other labels. What I like about this wine label is the shape. It had an old, ancient, unique and delicate look. This wine is for a mature audience. The label is in a stamp shape, which makes it look interesting. It shows a lot of detail in the image as well. The logo is light, feminine and fragile. Its typeface is script and gold. Gold usually mean power, strong, the hero and rich. The colors go well together, the gold/yellow stands out of the red wine bottle.